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Marketing automation

With targeted emails, you can nurture the leads to take steps towards new customer as well as retain current clients. Good examples of targeted messages include:

  • A welcome message with a special promotion
  • Birthday greetings
  • Automated emails offering customer support

Therefore, complementing your email campaigns with a Email marketing tool is a must!

CRM tool

A customer relationship management (CRM) tool allows you to manage your contacts in a systematic, organised way. With a CRM system, customers are more easily and accurately segmented.

Thus, you can send your customers emails they are interested in at the right time, leading to more front & Back end sales and higher customer retention and satisfaction.

9. Productivity hacks

Tons of emails to read, whatsapp’s, SMS’s  & media notifications and the endless stream of distractions…..

Does this sound familiar?

Find ways to get thing done quickly, as procrastinating will happen when you start postponing.

HOT TIP: Outsource content that is time consuming.

10. Marketing events

According to surveys, the majority of marketers (80%) believe live events are critical to their company’s success.

Preparation for the events involve a lot of stakeholders and can be quite time-consuming. Therefore, you need to plan your event marketing thoroughly & well in advance.

Event management tool

Hosting your own events or webinars?

Using an event management software is a sure-fire way to help you organize the entire process.

From sending invitations to gathering payments, an event management tool takes care of many important steps.


Marketers use online surveys in many number of ways:

  • Conducting market research
  • Getting customer feedback
  • Finding out customers’ preferences

Ultimately, the survey results can be effectively used to boost your marketing.

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